Conversion marketing relates primarily to ecommerce websites and how the site is able to convert a visitor into a sale. Similarly, informational websites can also convert a visitor into a qualified lead by having the visitor click on the contact us page and making contact with you which is the ultimate goal of all websites.
We can measure and report on your website’s conversion rate each month and course correct when necessary. To determine the conversion rate we create a goal such as a visitor purchasing a product and we then divide the number of these goal achievements by the total number of visits. Don’t worry, our conversion reports make everything easy to understand.
Websites that do not focus on conversions are often times relying on blind luck rather than clean navigation and a targeted approach to converting visitors either because the marketer doesn’t know better or because they are not doing everything they can to build a successful business for their clients.
If your website doesn’t bring in any leads or drive sales what’s the point? Our search engine optimization delivers loads of traffic while our beautiful designs hold the visitor’s attention and our structure converts visitors into sales or sales leads.